In the food industry, various renowned brands like KFC, Cocacola, and Burger king use branded games for promoting their brand as well as any particular food item. This helps them to maximize brand loyalty and collect customer data for successful future marketing campaigns. Here’s a list of our Top Branded Games For the Food Industry: Foody Runner – Play here. Farm Story – Play here. Merge Cafe – Play here. Guess The Food – Play Here. Spaghetti – Play Here. In This article, I will highlight these games in detail to help you decide which one you can pick if...
Why is Gamification Effective In Marketing? (Top 3 Reasons Explained)
Many businesses use gamification for training their employees, boosting sales, and increasing user engagement. Gamification can be used in every field of human life, even in the education sector. But in this article, let’s stick to gamification in marketing. Gamification is effective in marketing for the following reasons: Helps to Engage More Customers and Stand out from Competition Builds Brand Loyalty Helps To Collect Essential Customer Data Now let’s go over exactly why gamification is effective in marketing, how it actually works, and how you can apply gamification to your own marketing strategy. I am going to explain everything with...
How Gamification Will Change Your Business Intelligence?
Gamification offers strategic games to the business in order to engage and motivate users. Gamification on casual games for a particular brand will provide a lot of data that will change your business intelligence. Here are some factors of gamification that will change your business intelligence: Offers valuable customer data Increases brand awareness and customer engagement Offers marketing strategy through branded games Improves employee performance Increases sales You can change your business intelligence and get more customer data through gamification. In this article, I’m going to discuss how gamification can provide much-needed data for your business. What is Gamification? Gamification...
How To Apply Gamification To Your Marketing Strategy?
According to a survey done by Forbes, 70% of leading global companies already use or have future plans to use gamification for marketing purposes and to retain their customers. The best way to apply gamification to your marketing strategy is to incorporate advergames or branded games in your marketing campaigns. Brands that have used gamification through branded games have noticed an increase in sales and more customer retention. Gamification is not a new thing. It’s been around for decades, and now, most brands are applying gamification in their marketing strategies for better results & the best way to do it...
How do Branded Games Work on Food Industry?
Branded games offer a creative way to market a restaurant or food business that is currently launching a new food item or wants to create awareness among the audience. Branded games work in food industries by using the following criteria: Creates awareness for the particular food brand Engages users in the game Works as viral marketing Showing different types of food within the game Add levels and scores to provide offers Businesses can get valuable data from the customers The sole purpose of using branded games is for marketing, and it is also known as advergames. In this article, I...
Why Gamification Is Important In Marketing?
Marketing a business is getting harder each day as more competitions are coming along the way. So, marketers are offering a creative approach to promote their business, and gamification is a great way to properly market a brand. Gamification is important in marketing for the following reasons: It increases user engagement Provides real value to brands Creates brand awareness This leads to a high conversion rate Target larger audience Marketers can collect consumer data Less expensive than traditional marketing Using gamification on casual mobile games makes it a great option for brand marketing. Marketers are currently using branded games to...
What is Gamification in Digital Marketing?
Gamification in digital marketing is heavily preached around advertising or promote a business through casual games. Mobile games use in-app ads, which does not offer much attention to the user; as a result, a lot of business does not get their potential customers. Gamification in digital marketing is a process of customizing an easy-to-play game into a branded game for marketing. Branded games only advertise a particular brand or business, which helps a business to engage more customers. Mostly branded games are casual games that are fun and easy to play; everyone can enjoy the game. In this article, you...
10 Famous Brands That Engaged Customers With Advergames
Most forms of advertising these days cause customers to lose interest. In worst cases, even loyal customers get frustrated seeing the same ad repeatedly. In today's cookieless world, advergames or branded games are an effective way to collect first-party data without annoying customers. Clearly, this method is getting more attention among top marketers.
How Do You Make a Hit Mobile Game in 2022?
If you are searching for the best place to know how to make a hit mobile game, you have come to that desired place. Creating a mobile game is an easy task. But the developers have to follow specific tactics when discussing the games that stand out. To make a hit mobile game, you have to make perfect strategies and know some basics. You should know your audience and how to promote and market the game. Besides, understanding the ideal mechanisms, software, and design will provide you with ease while making the next hit mobile game. However, we will go...
How to Build a Mobile Game Portfolio?
Building a mobile game portfolio could be an overwhelming process. It requires coding skills, patience, and a lot of effort, so a lot of developers or game studios struggle to build a better mobile game portfolio. Here are the process of building a mobile game portfolio: Learn to code and build by yourself Hire a developer to build Hire an agency Buy a bunch of hyper-casual games and build a portfolio Once you realize the importance of making a game portfolio, it’s time to do a bit of work to create a stunning game portfolio. In this article, I will...